Relationships Matter

By Inez M. Odom, assistant head of school for enrollment management and outreach
As we move through the height of the admission season, I am reminded of the power of relationships. An interesting concept when considering “word of mouth” marketing is a riff on the real estate marketer’s phrase, “location, location, location.” With admissions, it is all about “relationship, relationship, relationship.”

Truly, if you have respect and admiration for a friend or colleague who makes a recommendation, chances are you will follow the referral. Friends who make a referral want you to be as excited about, and as proud of, the experience as they are. We encourage you when you are out in the community to please express your pride and enthusiasm for La Jolla Country Day School. People are listening.
 
I often reflect on the fact that I have one of the most wonderful professions in the world. I work with parents to help them realize their goals and dreams for their children. Through the admission process, we can shape a school community made up of students who will become the adults that will change the world for the better. Establishing caring relationships with our applicant families paves the way for introducing them to our community and determining if this is the correct match and fit for their son or daughter.   

What constitutes the most important part of our lives? Our children and their well-being. Helping a friend or colleague identify a way in which they can change the course of their child’s life for the better is powerful. One of our parents said it best. By providing a La Jolla Country Day School education, he has given his daughter a gift that will outlive him and equip her for the future when he is no longer here. Beyond academic excellence, he has surrounded her with faculty and students who are forging quality, meaningful relationships that will last a lifetime. From admission to enrollment to matriculation to alumni status, a La Jolla Country Day School experience can last more a lifetime. It is an incredible investment, which can grow more valuable over time.
 
Help us keep La Jolla Country Day School a remarkable place. Please spread the word. We will do the rest! Thank you for being an ambassador for La Jolla Country Day School.
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9490 Genesee Avenue
La Jolla, CA 92037
858-453-3440

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